Would you use SaysMe?
SaysMe is a new service that allows users to buy and create your own TV ads that get shown on TV. Maybe it's just me, but I don't see why anyone would want to do this as an individual. Maybe I'm missing something.
Comments (16)
I agree, sounds pretty lame. I can't think of any value this would add for an individual on a daily basis.
I don't think this is supposed to appeal to individuals. It's more relevant for small businesses who may be interested in doing some TV ads at an affordable price.
Agreed, they need to change their name from Saysme to Sayssmallbusiness or something similar. At the moment the branding is very individual based, just my two cents.
clearly you guys do not have any experience with TV advertising here.. which is understandable because a company like saysme has just emerged to bridge the internet to TV gap for you.... SaysMe can place ads on tv for as little as $5 in some markets (appx $10 in Los Angeles) This definitely puts the power of TV advertising in the hands of an individual... before, Small businesses typically did TV advertising for a couple thousand dollars each month.. thats not practical for individuals.. but saysme technology give everyone access to tv and small businesses a more efficient means to hyper-target customers....so I expect saysme to become sorta like a youtube for the big tube... mark my words... you have sold this company out short... I'm just waiting for them to go public...
I dunno, it sounds like a good idea to me. I'm a really indie filmmaker but I put films in festivals around the country, so I'm thinking about using SaysMe to run promo ads in the cities my movies playing in to get people to come. And the spots are cheap! I was looking at them today, you can get spots for under $10! How else could a no-budget filmmaker get TV ADVERTISING, the best kind there is!?! And you know some nuts are going to want to run their weekly 25 second rants. SaysMe could blow up huge. There's so much potential. It could run the next election. Let the people speak, and on TELEVISION! FOR CHEAP! Thank god there's someone still looking out for the little people
I think it sounds like a great idea. I'm a sole proprietor of an online jewelry business - very very small, just something I do part time - and a $5 ad is well within my marketing budget. I sell on Etsy.com and there are a lot of people on there that would be interested in this. The only hurdle I really see is actually creating a professional ad - I wouldn't know how to start that. But, if something like SaysMe pops up, I wouldn't be surprised if freelancers didn't start popping up, too, offering TV ad services at reasonable prices.
Let me start off by saying the people at saysme have been fantastic to deal with. I bought a series of ads in a couple cities advocating women's rights. One of my ads had some problems getting placed so I called them and they walked me through the whole process. I must say running ads in your name for potentially millions to see is rather addicting. Not to mention it only cost me $9 a spot. I think the big picture here is as technology like video and video editing becomes easier to use the general public will really grab onto this concept. Imagine this, I need to sell my car so I make a SAYSME which takes maybe an hour to do which is simply drop a couple pictures in imovie and a voice over from garage band. I buy two spots, one in my hometown and one in the town over from me and I have made a commercial for my used car. This tech can be used for anything. We have only seen the beginning.
How can they sell TV air time for only $5? Are these ads being shown at 3am? I can't imagine you would get prime time space for the price.
Also Kendra had a good point. The air time cost is only part of the marketing costs. You also need a professional looking ad. Cheesy homemade looking ads do not inspire people to buy your product even if it's on TV.
apparently what they do is "hyper-target" this means is that when you run an ad.. it doesn't run throughout the whole city it runs only in the zip code you specify thats how they can offer the super cheap prices... as for the ad quality... (according to their customer service staff) the ads do have to meet certain quality guidelines... (8 bit .mov files) and the ads do have to be approved for cable tv before they are actually run on television, so crap commercials wont run.. but at the same time.. the ads don't have to be of ultra-amazing production quality.. as long as they meet the tech requirements... They also told me that if they have customers who commit to purchasing a large of ads they will assist them with production or post productions of the ads if needed...
i found this in the times: http://www.nytimes.com/2008/08/18/business/media/18link.html?ex=1376712000&en=40dd2ccb3b0078d2&ei=5124&partner=permalink&exprod=permalink
How many seconds does the commercial last and as said earlier I don't think it's going to be shown on prime time either. Having access to cheap marketing is a good thing, however, you also have to make sure the demographics is right and you're not selling to people who might have lower sales resistance late at night and then change their mind once the product arrives at their door.
dude.. do your homework... you can pick the time slots when the ad runs... and they include both day and primetime blocks... don't waste our time with your terrible analysis...
I SAW A SAYSME COMMERCIAL LAST NIGHT ON MSNBC DURING THE CONVENTION!!!
How's 15 minutes after Obama's speech for primetime? I am running ads during the RNC so everyone keep looking out for my commercials!
Womenmovingforward: Can you share how much your ad cost for running it during the RNC?
Hollywoodmetal: Sorry if the analysis was terrible, I'll definitely research this service more. Cheap advertising just sounds too good to be true to me.
jrajani-
www.howmuchtime.org
if you click on the "fight back on tv" tab you can see the whole process. I paid on average $15 per spot.
Thanks! You'll make a believer out of me yet. I appreciate the link.



